• Rate Card & Mechanical Requirements
• Editorial
• Audience
• Sponsored Content

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*Prices are negotiable depending on duration of ad buy.

Hawaii Beverage Guide Featured Columns

• Hawaii Producer Series
  • Hawaii Aina Breweries
    A different brewery will be featured each month.  In Hawai’i Aina Brewery 101, the column will give an overview of the brewery and feature the key people involved, the styles of beer the brewery makes, their methodology, and most interestingly what inspires them to keep making beer.
  • Hawaii Aina Distilleries
    A different distillery will be featured each month.  In Hawai’i Aina Distillers 101, the column will give an overview of the distillery and feature the key people involved, the spirits they make, their methodology, and most interestingly what inspires them.
    
    
• Notes from the Bar by Gabrielle Maser
  What makes for a well designed bar?  Pretty? Sure. Maximizes seating while keeping the guest comfortable? Great.  Designed to give the user a great experience? Yes. But who is the user of a bar?  Problematically, most bars are designed with the user of the bar being the guest.  Gabrielle Maser, provides a unique perspective as she has 15 years of both high volume and craft experience as well as owns her own Interior Design Firm, G Design.​
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• Beverage Guide
  The Beverage Guide column provide in-depth product reviews on spirits that include what a product is made of, how it’s made and traditional tasting notes.  What makes this section unique is a focus on the ingredients the spirit pairs with and the suggested methods of utilizing the spirit in a drink be it stirred, shaken, on the rocks or neat.  There is also Hawaii Beverage Guide Commentary to provide perspective of the product within the category.
  
  
• Category Review
  It’s always disappointing when you read in a National publications about a product that sounds awesome but then find out it’s not available in Hawaii. "Product Spotlight” has a goal of changing that. The column only features product within a category that’s available for sale within the state of Hawaii and personally revieviewed by the Hawaii Beverage Guide Team.  The category review will typically follow the "Category Focus" as found in the "National Editorial Calendar from Beverage Media Group".
  
  
• Brand Spotlight
  This column will give an overview of the brand and feature the key people involved, the styles of products they make, their methodology, and most interestingly what inspires them to produce their product.
  
  
• Hawaii Bar and Restaurant Review
  Hawaii Beverage Guide visits industry leaders or new establishments that showcase the landscape of the Hawaii food and beverage scene.  Food programs will be reviewed with the assistance of Chef Jamal Lahiani for professional level insight.
  
  
• Wine Decanted by Jenni Burgess
  Unique perspective: Written by WSET LEVEL III Sommelier who has a day job as a Global project manager at one of the world's largest Tech companies.
  
  
• Coming soon
  • Restaurant Business: A column on business tips and economic trends
  • Chef’s Corner: Industry insight and tips for Bar owners from an ilima award winning Chef.

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National Editorial Calendar from Beverage Media Group

Print

Hawaii Beverage Guide has a readership of 600+ which includes

• Subscribers
  • ​On - Premise
    
  • Off - Premise
    
  • Distributors
• Single Magazine Online Purchases

As the state’s only service industry publication entirely dedicated to beverages, our readership is particularly specific.  They are: On premise and off-premise buyers and purchasing influencers.

Web

​hawaiibevguide.com
The latest issue of Hawaii Beverage Guide is also available to subscribers in digital format.  The website has been rebuilt to reach a broader audience. It now features:

• News and Events: Current industry news and information about beverage alcohol brands
• Beverage Guide: Hawaii Beverage Guide’s independent reviews of product.  Most importantly it goes beyond tasting notes and focus on how to use the product be it in a cocktail, on the rocks or neat.  Each product also allows for our community to leave their own flavor pairings, favorite cocktail recipes and tasting notes.
• Subscriber only content includes prior articles that can be used by subscription carrying accounts as training handouts to staff
• Featured articles that are interesting to the general public.  This includes Wine Decanted by Jenni Burgess, Sustainable Bar Design by Gabrielle Maser, and Hawaii Beverage Guides Hawaii Producer Series

Social Media

Facebook
Hawaii Beverage Guide’s primary social media channel is use to communicate new articles, upcoming events open to both the industry and the public as well as recaps of events like bartending competition.


Followers: 600+

Instagram
As the food and beverage world has become very #instafood friendly, we use the platform to feature #instagood cocktails and recipes as well as on-premise accounts.  We will occasionally use this platform to announce events as well.

Followers: 300+

Your Dapper Consulting Sponsored Content for  Hawai’i Beverage Guide 

Your Dapper Consulting is the Editorial Partner of Hawaii Beverage Guide and produces and writes all of Hawaii Beverage Guide's "in-house" content.  This provides unique insight to the subscriber base, creates seamless feel between sponsored content and editorial, and allows for the development of market specific content which can help to maximize ROI. 

Sponsored Content Ideas

• Recognize a key account by sponsoring an interview with a bar manager or owner.  
  
  
• ​Sponsored interviews of key brand personnel like ambassadors, Master Distiller, Company Founders, or Winemakers
  • This can introduce the Hawaii Market to the person who will be leading educational seminars. 
  • Your Dapper Consulting will work with the brand team to develop leading questions that help craft messaging corresponding to the objectives of the visit or a particular sales campaign.
    
    
• Sponsored Brand Spotlight 
  • Providing an overview of the brand which features the key people involved, the styles of products, production methodology, and most interestingly what inspires the brand.
  • The Brand Spotlight can be used by distribution sales personnel as talking points when approaching accounts about the brand's portfolio
    
    
• Sponsored Beverage Guide Column
  • Provide in-depth product information including what a product is made of, how it’s made and traditional tasting notes.  To take it one step further, the post will focus on the ingredients the spirit pairs with and the suggested methods of utilizing the spirit in a drink be it stirred, shaken, on the rocks or neat.  There can also Hawaii Beverage Guide Commentary to provide perspective of the product within the category.
  • If there is already a product review in the Beverage Guide section, a repost of article in the magazine will have no writing cost unless there are changes made to the original post.
    
    
• Social Media posts to instagram and facebook are included with sponsored articles.   Advertisers will be encouraged to repost the social media assets as well.

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General Rates

(Prices are Negotiable depending on volume)

• Magazine Space: (See rate Card)
• Writing ($50/ 100 words) 100 Words = basic overview
• Brand Spotlight and Beverage Guide Reviews are typically 450 words = $225
• Writing cost includes research necessary to complete the advertorial
• Rewrites: One rewrite included.  
• Additional changes are subject to an hourly fee of $75/hr.

Photos ($50/photo) Includes photography and color correction
Other fees may apply depending on the complexity of the work and location of the shoot Layout for Magazine: Included in Cost of Advertising Space in Hawaii Beverage Guide